Author name: Amy Kemp

September Is the Easiest Month to Ask for a Referral
Client Engagement, Practice Growth

September is the Easiest Month to Ask for a Referral

Financial advisors have a natural opening this month that’s easy to overlook: Life Insurance Awareness Month gives every check-in a built-in reason to ask for a referral. This post breaks down why that conversation is the easiest, most natural referral ask all year… and the specific kind of question that makes clients think of someone by name.

Win First, Then Play: Why "Staying in the Game" Isn't the Same as Winning It. financial planning vs financial strategy.
Client Engagement, Financial Planning

Win First, Then Play: Why “Staying in the Game” Isn’t the Same as Winning It

Most financial advisors have never asked their clients one simple question: who actually benefits from the way they’ve been told to save, invest, and retire? This post makes the case that conventional planning gets the order backward… asking clients to play the game and hope it works out, instead of winning first. Here’s what changes when the sequence flips.

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